Parents need
easy.
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The Problem
Our task was to make CHRISTUS Health’s On Demand Care the go-to for parents. But between ERs and urgent care centers, parents had a few options.
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The Insight
When the kids or a parent gets sick, life gets overwhelming fast. Getting out of the house to the doctor feels like too much.
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The Solution
CHRISTUS had professionals ready to chat almost immediately. Parents could get the relief of having someone on their team, right when they needed it. “Right Now, You Need Easy” positioned CHRISTUS as the place that offered instant support and deeply understood a parent’s unique struggle.
We showed up for parents.
On a
meds
run.
At the takeout order.